World TB Day 2021: WHO advocacy and communications toolkit

World Health Organization
March 11, 2021, 11:32 p.m.
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The Clock Is Ticking
Every day counts to save more lives

11 March 2021 | In just fourteen days, millions around the globe will come together to commemorate World TB Day on 24 March. The theme of World TB Day 2021 - ‘The Clock is Ticking’ – conveys the sense that the world is running out of time to act on the commitments to end TB made by global leaders. This is especially critical in the context of the COVID-19 pandemic that has put End TB progress at risk, and to ensure equitable access to prevention and care in line with WHO’s drive towards achieving Universal Health Coverage.
On World TB Day, the World Health Organization (WHO) is calling for action on several fronts to ensure that the commitments made to end TB are achieved:

“We are running out of time to fulfil global commitments to end TB. Even as we battle COVID-19, we must not ease up the fight against TB but redouble efforts to save more lives and end suffering,”  said Dr Tereza Kasaeva, Director of WHO’s Global TB Programme. “We need political will and accountability, financial resources, engagement from all sectors, and community ownership, and we need this now. The clock is ticking!”

WHO has developed an advocacy and communications package to support awareness building and drive action across all levels, in the lead up to and on World TB Day. You can access the package here.

Source: WHO